Overall Features 
Ad Management Demos  |
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| Unlimited support included |
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| Unlimted software updates included |
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| Stand alone system |
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| SDSS: Software Distribution and Support System (Download
software, updates, and support ticketing system) |
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| Simple intuitive user interface for configuration and
reporting |
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| Supports unique password logins for Administrator,
Publisher and Advertisers |
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| Serves ads to unlimited websites, all administered from
a single installation |
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| Landing Page: Included in interfaces which you can hard
link in your web sites for publisher and advertisers |
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| Supports blocking web spiders and bots to provide more
accurate results |
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| Manage channels (categories) Ex: Arts and Entertainment,
Sports, Travel, News, Shopping |
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| Personalize look and feel of interface
(Page,header,table,footer properties/colors/fonts,logo's,Name) |
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| Sell your ads directly to your advertisers |
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| Forgot password feature |
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| Supports automatic ad rotation |
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| Ability for your advertisers to contact you easily from
within the application |
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| Ability to assign user accounts to specific roles of
administrators and advertisers |
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| Ability to send email to users of the application
using the built in mailing feature |
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| Java Version/Unix Servers (JSP
framework) Standard and Enterprise
Platform |
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| .Net Version/Windows Servers (.Net 2.0 or
higher) Standard and Enterprise
Platform |
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| Language Features:
multi-lingual |
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| Delivered with Support for 12
Multi-lingual languages preloaded including: |
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| English, Spanish, Italian, French, German, Arabic,
Dutch, Russian, Portugese, Japanese, Chinese and Korean |
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| Ability to manage language translations |
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| Ability to upload language translations |
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| Ability to download language translations |
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| Ability to publish language translations |
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| Ability to set a default language in your native
language |
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| Ability to select another language by any
user regardless of the default language set |
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| Foreign language translation interface makes it easy
to translate in to other languages other than the 12 preloaded |
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| Additional languages can be easily added through a
simple interface at any time |
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| Software Flexability |
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| Ability to manage ads to an unlimited number of web
sites without purchasing additional licenses |
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| No limits on the number of campaigns or ads running
simultaneously |
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| Ability to disable certain banners, ads, campaigns. |
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| Supports unlimited number of Zones and Regions |
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| Supports 1 Publisher and unlimited number of
Advertisers, web sites, accounts, campaigns |
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| Can purchase add on Geo targeting db or geo
webservices, api's, source codes, custom programming...... |
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| Ability for Publisher to sell ad space to
advertisers |
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| Supports unlimited number of web sites in one
account or campaign |
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Publisher Features
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| Supports advanced unique advertiser login console |
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| Ability to choose English, Spanish, Italian, French,
German, Japanese and Chinese languages |
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| Launch your publisher ad rate card |
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Publisher can set rates of ad space available on
Publisher's own sites:
- Ad To order
- Ad Space Plans
- Select Ad Type
- Create Ad
- Targeting
- Launch Campaign
- Pay
- Create Profile
You can upload and set images, add general information and much more.
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| Can select channels (Categories) that you want your web
sites to be in |
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| Set Placement Pricing by Zones (Ad Size Leaderboard
728x90), Regions (Homepage) and Ad content type |
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| Ad code generator page |
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Ad code generator Settings:
- Iframe
- Javascript
- Asp.net
- Java
- Php
- SSI
- Non SSI
- Time of day
- Date range
- Region
- Target Device
- Zone
- Keywords
- No Repeat Filter
- Autorefresh
- Pricing Type (Unpriced Spots, Tiered Rates or Bidded)
- Ad Format (Regular or Contextual)
- Contextual Ads: (Page Background/Zone Border/Headline/Ad Text/Url Color Selection.
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| Forgot password feature |
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| Check Advertisers Statistics |
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| Personalize look and feel of interface
(Page,header,table,footer properties/colors/fonts,logo's,Name) |
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Advertiser Features
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| Create contextual ads (Ad Headline, Description 1,
Description 2, Display Url, Destination Url) w/preset characters |
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| Supports advanced unique advertiser login console |
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| Ability to choose English, Spanish, Italian, French,
German, Japanese and Chinese languages |
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| View Pending Orders |
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| View Completed Order |
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| Create and Manage ads |
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| Buy ad space through Publisher rate card or through
software interface |
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| Buy ad space or Bid on Ad space |
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| Personalize look and feel of interface
(Page,header,table,footer properties/colors/fonts,logo's,Name) |
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| Credit Account |
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| View Invoices |
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| View Account History |
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| Contact Publisher with built in email system |
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| Detailed profile area |
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| Forgot password feature |
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| Ability for advertisers to have access to real time
reports and statistics for their specific campaigns |
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| Ability for advertisers to have access to real time
reports for their specific campaigns |
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Campaign Features
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| Supports setting default campaigns |
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| Built in upload function to import ads. With additional
features for Rich media ad components |
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| Supports unlimited number of campaigns which
will be rotated evenly using our proprietary weighting algorithm |
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| Campaigns can be set to expire based on a configured
number of impressionss |
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| Campaigns can be set to begin and end on specific dates |
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| Campaigns can be set to display during specific days of
the week |
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| Campaigns can be set to show during specific times of
the day |
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| Ability to regulate the % each banner is shown using a
proprietary algorithm |
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| Option to place a campaign on hold without removing it
from the zones |
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| Option to pause a campaign |
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Tracking and Ad delivery Features
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| Supports Mobile ad serving |
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| Flash in Flash. Ability to serve flash ads inside flash
videos, games and more |
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| Supports flash click thru and 3rd party pixel tracking
integration |
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| Iframe, javascript, Java, Php and Asp ad tags (ad codes)
provided for delivery to blogs, mobile devices, rss, xml, email and multimedia |
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| Supports delivery and tracking of rich media ads (flash,
.gif, jpg, html, java, png, etc) |
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| Supports text ads |
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| Supports shockwave, audio, video, perl, PHP
formats, Mpeg, avi |
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| Supports Pop ups and Pop Unders |
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| Supports 3rd party ad code like Google Adsense,
AdBrite, etc. |
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| Supports integration of Ad Network codes like:
AdQuantum, Engage, Flycast, Doubleclick, Burst Media |
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| Supports custom html code for ad |
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| Supports pop-up ad with the option to launch a new
browser window when a site visitor clicks an ad |
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| Supports adding the alt tag to an ad |
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| Support for display of text underneath ad |
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| Supports default campaigns. Ads are shown if no valid
ads are available for a specific campaign |
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| Supports customizable ad sizes and formats |
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| Mechanisms for avoiding too low CTR |
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| Supports anti-caching |
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| Supports maximum number of impressions and
click thrus per day |
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| Supports maximum number of impressions to
unique visitors per day |
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| Supports maximum number of impressions and click
thrus |
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Supports SSI and Non-SSI capabilities
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Zone Features
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Ensure that all banners are displayed using a specific height and width |
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| All IAB compliant ad sizes (Zones) pre loaded (Can
add your own as well) |
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| Assign default campaigns to be displayed to make use of
unsold impressions |
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Targeting Features
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| Geo
Targeting: (With add on geo database, geo web service or geo web service by
browser) |
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Geo Targeting Settings:
(Additional cost: geo database, geo web service or geo web service
by browser)
- Continent
- Country
- US State
- US City
- US Zip Code
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| Supports unlimited number of Target
Groups in one account |
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| Supports start and end date control for campaigns
and individual ads (timed delivery) |
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| Ability to block specific IP's, Domains, Browsers,
Operating Systems, Countries, competitors, etc |
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| Ability to evenly distribute Impressions and Click
Thrus throughout a defined number of ad displays |
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| Ability to evenly distribute Impressions and Click
Thrus throughout a defined date range |
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| Ability to Exclude sites or competitors |
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| Ability to select target audience. These Target
groups are then applied to campaigns and ads. |
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Targeting Settings:
- Time of day
- Date range
- Day of week
- Keyword
- Ip address
- Browser
- Operating system
- Hostname
- Regions
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Reporting and Statistic Features
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| Provides detail real time reporting options
for publisher and advertiser |
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| Detail reports that include real time impression,
uniques and clickthru rates per advertiser |
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| View reports for any given date range |
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| View reports by campaign, zone, ad type, impressions,
uniques, clickthrus and more. |
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| Supports 7 Formats to export reports through Html,
Excel, Pdf, CSV, Text, Email or Print screen |
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| View by Duration: Daily, weekly, monthly and yearly |
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| View stats in Tabular and Graphical formats |
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| The ability to receive detailed statistic reports by
email |
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Stats provided:
- Impressions
- Click Thrus
- Unique Visitors
- CTR: Click Thru Rate
- Summary by Accounts
- Summary by Campaign
- Summary by Campaign, Banner Ad
- Summary by Campaign, Text Ad
- Summary by Campaign, Pop Ad
- Summary by Campaign, Region
- Summary by Banner Ad
- Summary by Text Ad
- Summary by Pop Ad
- Summary by Region
- Summary by Zone
- Summary by Date
- Summary by Browser
- Summary by Operating System
- Summary by Account, Unique
- Summary by Campaign, Unique
- Summary by Campaign, Banner Ad, Unique
- Summary by Campaign, Text Ad, Unique
- Summary by Campaign, Pop Ad, Unique
- Summary by Campaign, Region, Unique
- Summary by Banner Ad, Unique
- Summary by Text Ad, Unique
- Summary by Pop Ad, Unique
- Summary by Region, Unique
- Summary by Zone, Unique
- Summary by Date, Unique
- Summary by Browser, Unique
- Summary by Operating System, Unique
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| Advanced Features |
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| Enterprise Platform. Commercial grade
Enterprise
Platform for high performance |
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| Add on Geo-targeting ad services to
deliver ads to the audience you want to target: Geo Targeting |
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| Automated real time credit card merchant
billing payment gateways: Paypal, Authorize.net, Worldpay, 2Checkout |
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| 2nd billing option to store and charge
credit cards manually if preferred |
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| Supports CPM, CPC, CPA, Per Day and by Bid advertising |
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| Supports Mobile ad serving |
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| Iframe, javascript, Java, Php and Asp ad tags (ad codes)
provided for delivery to blogs, mobile devices, rss, xml, email and multimedia |
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| Supports Mobile ad serving |
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| Supports unlimited
number of campaigns and ads (various sizes and types) in one account |
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| Ability to serve ads located on other web sites,
servers, networks and more |
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| Advanced code generator automatically generates the
needed codes so you can display ads |
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| Supports even
distribution of impressions over a time period |
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| Supports advanced weighting system |
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| Advanced no repeat feature delivers superior accuracy |
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| Supports full control of all ad features |
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| Support for auto refreshing of ads. Allows you to set
ads to refresh at specific time intervals in seconds |
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| Supports system maintenance features for efficiency |
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| System log off feature for added security |
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