Overall Features 
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| FREE support |
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| FREE software updates |
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| Simple intuitive user interface for configuration and
reporting |
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| Supports unique password logins for Administrators,
Publishers and Advertisers |
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| Serves ads to unlimited websites, all administered from
a single installation |
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| Supports blocking web spiders and bots to provide more
accurate results |
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| Supports automatic ad rotation |
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| Ability for your advertisers to contact you easily from
within the application |
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| Ability to assign user accounts to specific roles of
administrators and advertisers |
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| Ability to send email to users of the application
using the built in mailing feature |
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| Built using Java, JSP framework |
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| Language Features:
multi-lingual |
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| Delivered with Support for 12
Multi-lingual languages preloaded including: |
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| English, Spanish, Italian, French, German, Arabic,
Dutch, Russian, Portugese, Japanese, Chinese and Korean |
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| Ability to manage language translations |
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| Ability to upload language translations |
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| Ability to download language translations |
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| Ability to publish language translations |
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| Ability to set a default language in your native
language |
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| Ability to select another language by any
user regardless of the default language set |
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| Foreign language translation interface makes it easy
to translate in to other languages other than the 12 preloaded |
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| Additional languages can be easily added through a
simple interface at any time |
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| Software Flexability |
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| Ability to manage ads to an unlimited number of web
sites without purchasing additional licenses |
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| No limits on the number of campaigns or ads running
simultaneously |
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| Ability to disable certain banners, ads, campaigns. |
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| Supports unlimited number of Zones and Regions |
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| Ability to run your own Ad Network like DoubleClick
with the purchase of (Ad Network Module). |
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| Ability to sell ad space with the purchase of
(Ad Network Module). |
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| Supports unlimited number of web sites in one
account or campaign |
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Advertiser Features
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| Supports advanced unique advertiser login console |
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| Ability to choose English, Spanish, Italian, French,
German, Japanese and Chinese languages |
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| Ability for advertisers to have access to real time
reports for their specific campaigns |
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Campaign Features
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| Supports setting default campaigns |
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| Built in upload function to import ads. With additional
features for Rich media ad components |
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| Supports unlimited number of campaigns which
will be rotated evenly using our proprietary weighting algorithm |
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| Campaigns can be set to expire based on a configured
number of impressionss |
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| Campaigns can be set to begin and end on specific dates |
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| Campaigns can be set to display during specific days of
the week |
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| Campaigns can be set to show during specific times of
the day |
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| Ability to regulate the % each banner is shown using a
proprietary algorithm |
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| Option to place a campaign on hold without removing it
from the zones |
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| Option to pause a campaign |
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Tracking and Ad delivery Features
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| Supports Mobile ad serving |
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| Java, Php and Asp codes provided for delivery to blogs,
mobile devices, rss, xml, email and multimedia |
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| Supports delivery and tracking of rich media ads (flash,
.gif, jpg, html, java, png, etc) |
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| Supports text ads |
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| Supports shockwave, audio, video, perl, PHP
formats, Mpeg, avi |
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| Supports Pop ups and Pop Unders |
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| Supports 3rd party ad code like Google Adsense,
AdBrite, etc. |
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| Supports integration of Ad Network codes like:
AdQuantum, Engage, Flycast, Doubleclick, Burst Media |
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| Supports custom html code for ad |
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| Supports pop-up ad with the option to launch a new
browser window when a site visitor clicks an ad |
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| Supports adding the alt tag to an ad |
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| Support for display of text underneath ad |
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| Supports default campaigns. Ads are shown if no valid
ads are available for a specific campaign |
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| Supports customizable ad sizes and formats |
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| Mechanisms for avoiding too low CTR |
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| Supports anti-caching |
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| Supports maximum number of impressions and
click thrus per day |
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| Supports maximum number of impressions to
unique visitors per day |
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| Supports maximum number of impressions and click
thrus |
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Supports SSI and Non-SSI capabilities
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Zone Features
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Ensure that all banners are displayed using a specific height and width |
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| Assign default campaigns to be displayed to make use of
unsold impressionse |
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| Adminstrative Features |
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| List of Advertisers with possibility to login to an
account |
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| List of Publishers with possibility to login to an
account |
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| Registration interface with purchase of (Ad Network
Module) |
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| Banner authorization screen |
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| Customizable default campaigns |
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| Fraud monitoring and protection for each Zone and
Region |
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| Database Access via web Interface |
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| Tools for adding and modifying system settings |
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| Complete list of users |
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| Ability for admin to set any advertiser
or publisher accounts to specific settings |
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| Display priority control |
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| Easy message sending to advertisers and publishers |
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Targeting Features
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| Geographical targeting |
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| Supports unlimited number of Target Groups in one account
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| Supports start and end date control for campaigns
and individual ads (timed delivery) |
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| Ability to block specific IP's, Domains, Browsers,
Operating Systems, Countries, competitors, etc |
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| Ability to evenly distribute Impressions and Click
Thrus throughout a defined number of ad displays |
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| Ability to evenly distribute Impressions and Click
Thrus throughout a defined date range |
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| Ability to Exclude sites or competitors |
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| Ability to select target audience. These Target
groups are then applied to campaigns and ads. |
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Targeting Settings:
- Time of day
- Date range
- Country
- Day of week
- Keyword
- Ip address
- Browser
- Operating system
- Hostname
- Regions
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Reporting and Statistic Features
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| Provides detail real time reporting options
for administrator, publisher and advertiser |
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| Detail reports that include real time impression,
uniques and clickthru rates per advertiser |
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| View reports for any given date range |
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| View reports by campaign, zone, ad type, impressions,
uniques, clickthrus and more. |
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| Supports 7 Formats to export reports through Html,
Excel, Pdf, CSV, Text, Email or Print screen |
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| The ability to receive detailed statistic reports by
email |
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Stats provided:
- Impressions
- Click Thrus
- Unique Visitors
- CTR: Click Thru Rate
- Summary by Accounts
- Summary by Campaign
- Summary by Campaign, Banner Ad
- Summary by Campaign, Text Ad
- Summary by Campaign, Pop Ad
- Summary by Campaign, Region
- Summary by Banner Ad
- Summary by Text Ad
- Summary by Pop Ad
- Summary by Region
- Summary by Zone
- Summary by Date
- Summary by Browser
- Summary by Operating System
- Summary by Account, Unique
- Summary by Campaign, Unique
- Summary by Campaign, Banner Ad, Unique
- Summary by Campaign, Text Ad, Unique
- Summary by Campaign, Pop Ad, Unique
- Summary by Campaign, Region, Unique
- Summary by Banner Ad, Unique
- Summary by Text Ad, Unique
- Summary by Pop Ad, Unique
- Summary by Region, Unique
- Summary by Zone, Unique
- Summary by Date, Unique
- Summary by Browser, Unique
- Summary by Operating System, Unique
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| Advanced Features |
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| Supports CPM, CPC, CPA, and Time delivery advertising |
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| Supports Mobile ad serving |
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| Java, Php and Asp codes provided for delivery to blogs,
mobile devices, rss, xml, email and multimedia |
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| Supports unlimited
number of campaigns and ads (various sizes and types) in one account |
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| Ability to serve ads located on other web sites,
servers, networks and more |
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| Advanced code generator automatically generates the
needed codes so you can display ads |
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| Supports even
distribution of impressions over a time period |
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| Supports advanced weighting system |
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| Advanced no repeat feature delivers superior accuracy |
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| Supports full control of all ad features |
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| Support for auto refreshing of ads. Allows you to set
ads to refresh at specific time intervals in seconds |
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| Supports system maintenance features for efficiency |
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| System log off feature for
added security |
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| Ability to bill your clients (Available with purchase of
Ad Network Module) |
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| Ad Network Software Features (Must be
purchased in addition to ad management) |
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| Fully automated self serve ad system |
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| Supports buying and selling ad space automatically |
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| Automated payment systems for selling ad space |
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| Customer Data information |
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| Ability to run an Ad Network with hundreds of millions
of impressions like DoubleClick |
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| Billing Interface for all clients |
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| Supports Privileged based access to data and tasks based
on roles and individuals |
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| Supports extensive
controls to protect brand sensitive clients |
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| Full support to control access to data as well as the
actions permitted to certain individuals |
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| Supports privacy control and
thorough management of how information is shared |
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| Complete control over all data including advertising
mediums, ads and file types allowed |
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| Supports automated sign up of publishers and advertisers |
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